Specialist Marketing
Bristol, IN, US, 46507
Requisition ID: 25682
Position Overview
Marketing Specialist – Renegade RV | Bristol, IN (Onsite)
Req ID: 25682 | Reports to: Marketing Manager | Schedule: Monday–Friday, 8 AM–5 PM
The Marketing Specialist supports the planning, execution, and optimization of digital marketing campaigns across multiple channels and brands. This role is ideal for someone who is data-driven, creative, and excited about the RV lifestyle and outdoor travel.
Key Responsibilities
- Assist in the development and execution of digital marketing campaigns across social media, email, paid ads (Google, Meta, YouTube), and web platforms.
- Manage and grow companies' social media accounts, ensuring consistent brand voice and engagement with followers.
- Work with website partners on updates, SEO initiatives, and landing page optimization to improve online visibility and lead generation.
- Collaborate with the agency on record on email marketing campaigns, including newsletters, promotions, and drip campaigns.
- Monitor analytics dashboards (Google Analytics, Meta Ads Manager, etc.) and prepare regular performance reports.
- Collaborate with creative and content teams to produce engaging blog posts, videos, and digital assets that appeal to RV owners and travel enthusiasts.
- Coordinate with dealers and partners on local digital promotions and co-branded campaigns.
- Stay up to date on RV industry trends, digital marketing best practices, and emerging tools or platforms.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 1–3 years of experience in digital marketing, preferably in automotive, outdoor, or lifestyle industries.
- Working knowledge of Google Ads, Meta Ads, SEO, and email marketing platforms (Mailchimp, HubSpot, or similar).
- Experience with CMS platforms (e.g., WordPress or Shopify) and basic graphic design tools (Canva, Adobe Creative Suite) is a plus.
- Strong analytical skills with the ability to interpret data and make actionable recommendations.
- Excellent communication, organization, and project management skills.
- Passion for RVs, travel, or the outdoor lifestyle is a bonus!
Work Environment & Travel
• Onsite – Bristol, IN (Renegade facility).
• Travel approximately two-day trips per month to additional brand locations; no overnight or extended travel required.
Why Renegade – REV Group?
- Competitive pay and full benefits, including $0 employee premium health insurance, employer-paid life insurance, and a 100% vested employer-matched 401(k) starting day 1!
- Opportunities for growth within the REV Group family.
- A team that values safety, quality, and continuous improvement in a supportive work environment.
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Nearest Major Market: Elkhart
Nearest Secondary Market: South Bend